Our BRANDS
Our brands matter. They matter to you because you get quality that meets or surpasses national brands, and you get that quality at a price those same brands can’t come near. And they matter to us because they help fulfill Our Promise to you – to provide the best possible quality at the best possible value. Guaranteed.
From milk to pastas and sauces, Full Circle® brings a natural goodness to all your meals and snacks. With an ever-expanding selection of products across many categories, Full Circle is our complete line of natural and organic foods at an affordable price. Providing your family with a healthy alternative for less, because it matters to you.
Clear Value® is our line of products for budget-conscious consumers. Offering a wide assortment of items all throughout the store from canned vegetables to pizza, paper towels to bleach and wholesome fruits to vegetables, the savings are clear. Who doesn't like a shopping experience that takes it easy on the wallet? Exceptional value matters to us, because it matters to you.
Our four-legged friends deserve some attention as well. Paws is our line of premium pet food and products for your dog and cat. In addition to top of the line quality when you buy Paws you buy smart because Paws products are priced at a value that national brands can¿t beat. Premium pet food at a great price? Only from Paws.
Southern Home®, our main store brand, is a perfect example of quality products at affordable prices. Our wide array of Southern Home products includes Deli Traditions, Bakery Classics, and Bakery Classics Signature Sweets- all made just for your family from our Southern Home to yours. We're so sure you will be fully satisfied with our Southern Home brand, we'll gladly refund your purchase price if you're not.
Top Care is our line of health, beauty and baby products, matching major brands product for product in terms of quality, and beating them at price. In fact, you can save up to 30% and more by purchasing Top Care over the national brand equivalent. And our over-the-counter medicines have the same active ingredients as national brands- FDA law requires it. So when you purchase Top Care, you get quality and value, guaranteed.
